Getting You Heard
Selling Your Story
Nothing is ever just the facts. Writing about your campaign, talking about your mission, conveying the heart behind the impact you’re going to make, requires a narrative that harmonises hard facts with emotional resonance.
At Venture Associates, we believe that developing and implementing a successful communications strategy is at the heart of every successful good cause. Our team draws on professional experience at the top of the UK media sector. We work with our clients to develop and deliver powerful media strategies that make sure their message is delivered at the right time to the right people. That’s a lot of things to get right, so we work closely with you through each step, right through to measuring outcomes and implementing change.
Communications strategies often require design work or web development at short notice. This can be time consuming to deliver and expensive but cutting corners can undermine a great idea. We understand, however, that communications budgets are often tight. That is why we have an international network that can supply extremely cost effective work rapidly.
- Develop effective messaging and targeting.
- Identify compelling stories for journalists.
- Deliver comprehensive press and PR plans.
- Produce audience and market profiling
- Implement digital communications strategies.
- When needed, aid in crisis communications.
Reaching Potential Supporters
The strength of a not-for-profit’s marketing strategy is crucial to its success in gaining public support. With a well-researched, well targeted approach, strong consistent voice and great products it is possible to cut through a very crowded market place and gain the awareness and emotional buy-in required from potential ‘customers’.
A strong digital communications strategy provides unique access to a wider audience to either access for fundraising or to promote awareness raising of your good cause. Even a small organisation can now reach a potential audience of millions with the right digital strategy at relatively low cost. At Venture Associates we have run both national …
Creative Design Services
With the right products backed by the right strategy, written with your personality shining through, the final piece of the public facing jigsaw is a strong and appropriate visual identity. That is why we provide our clients with cost-efficient design services through our network to produce powerful collateral than magnifies your message.